SG Mart Ltd., India’s leading B2B trading platform for Building Materials, has officially appointed Bollywood icon Akshay Kumar as its brand ambassador. The strategic partnership aims to leverage Akshay Kumar’s dynamic persona to enhance SG Mart’s brand presence nationwide. Committed to contributing to the nation’s infrastructure through the Make in India initiative, SG Mart offers a comprehensive range of infrastructural solutions and an extensive distribution network. The collaboration with Akshay Kumar aligns with SG Mart’s goal of establishing a direct connection with customers, building trust, and becoming the preferred choice in the competitive building materials market. The actor will endorse the brand across various media channels, including print, electronic media, outdoor advertising, and in-store promotional material.
Mr. Shiv Bansal, Joint Managing Director of SG Mart Ltd., expressed excitement about the partnership, highlighting Akshay Kumar’s versatility and dedication aligning with the platform’s core values. SG Mart, known for its premier B2B trading platform catering to the building materials market, emphasizes trust and superior product quality. With strategically positioned warehouses in Pune, Bangalore, Dujana, and Raipur, SG Mart ensures seamless accessibility and efficient distribution of top-notch products, establishing itself as a trusted and preferred brand for all infrastructural and building material essentials in the country.