Neha Dhupia, a 43-year-old actor renowned for films like “Singh Is Kinng” and “Phas Gaye Re Obama,” expressed gratitude towards OTT platforms for rescuing her from potential unemployment. Dhupia, who ventured into the digital realm in 2016 with the podcast #NoFilterNeha and later featured in Karan Johar’s Netflix anthology “Lust Stories,” revealed that her engagement with three OTT shows during the past year kept her professionally fulfilled. Despite a brief hiatus for personal reasons, she acknowledged the challenges of transitioning to a producer role in the industry during a panel discussion at the ‘Champions of Change’ conclave.
Dhupia emphasized the fear shared by creative individuals about losing their audience if the content doesn’t resonate. She highlighted the crucial role OTT platforms play in alleviating this concern, offering the audience the ability to pause and engage with content at their pace. The actor stressed the importance of consistently delivering quality content to retain and grow their viewership, sharing her perspective on the evolving dynamics between creators and consumers in the digital landscape.
